URL Shorteners are those websites that can make long and messy URLs short. This is useful when you wish to display a URL with its entire text. A URL shortener creates a short link for you that you can share with others. When anyone clicks on the short link, he/she will be redirected to your page with the long link.
Why Would You Shorten Your Original Web Links?
Some of us will wonder why we need to shorten the webpage link. Most of us can embed or attach the link to a button or a word and it will not be visible. But when the reader clicks on the word or button, it will successfully navigate to the intended webpage. However, here are some reasons why.
- Certain situations demand that you paste the URL link rather than attach it. In those cases, a shortened link would look more appropriate and consume less space.
- Some channels, Social media apps, and SMS apps have character limits. The shortened links will help save character space.
- Reduce the length of your web links with shortening tools to make them safer and appear more legitimate.
- Create clean and trackable links that look professional and are easily memorable.
- Many URL shortening services allow you to personalize shortened links with your brand name or specific keywords.
- Additionally, most platforms provide analytics on link clicks, user locations, and the devices used.
Best URL Shortening Sites Of 2025.
1. Bitly
Bitly is one of the oldest URL-shortening sites and hence is very popular. It has grown a lot from simple UL shortening to providing detailed analytics. Hence it is recommended for enterprises that need a complete analysis and can afford the high prices.
Features
- Bitly can help create QR codes and logo codes.
- Users can add UTM Parameters to track their marketing channels.
- Apart from Short links, Bitly offers Brand links as well.
- Branded domain links.
- Analytics and reports.
- Track your short links.
- Very Expensive
Pricing – Free (5 links/month), $8 (100 links/month), $35 and above (custom domain)
2. SnipIt
SnipIt helps shorten a website link for free. It helps Shopify sellers to import store pages created on products and make short links for each page. It is useful for sellers to provide store links to their potential customers which will lead to the respective store on ecommerce platform, Shopify.
Features
- Ad-free URL shortener.
- All short links are available in one section.
- Import and show all product and shop pages automatically.
- Imports all pages on Shopify
- Create short links quickly
- Easy To Install. Easy To Use.
- Does not offer high-end features like QR codes or custom brand domain
Pricing – Free
3. Tiny URL
Tiny URL is a URL shortening service that allows users to make their links short without registering or creating an account on the website. If you want to shorten links sometimes then this is the tool for you. The links are created in a few seconds and never expire.
Features
- Paid plan includes detailed analysis
- Offers brand domains
- Link Management features are available.
- Good for random users.
- Easy to use with intuitive interface
- Link endings can be customized
- Lacks advanced features in analysis
Price – Free with simple features, Paid plan with analysis begins at $12.99/month
4. Nimble Links
Nimble Links is a URL shortener tool that helps optimize your traffic and destinations. It offers the split traffic feature that can compare your landing pages and determine which one is better suited for your audience. To customize the end URL, users can decide on attributes like language or location.
Features
- Create different URL destinations based on User Attributes.
- Control distribution of traffic among variants.
- A/B testing feature helps understand your market.
- Traffic distribution can be controlled
- Different URLs can be split-tested
- URL destinations can be customized
- Expensive than competitors
Price – Free plan (10 links) & Paid plan (unlimited links) starts at $9/month
5. Sniply
Sniply is a URL shortening service that allows users to tag CTAs to your links. It allows users to track conversions from click to purchase and determine the impact of your campaign. The CTA feature also allows users to get traffic, newsletter signups and promote your products and services.
Features
- Add Call To Action (CTA) to your shared links.
- The CTA can be in form of Button, Form, Image, Text.
- Also includes QR codes, UTM tags, and custom domains.
- Users can add brand CTA to webpages
- A/B testing can be done on different CTAs
- Customize CTA design
- Difficult to use
Price – Paid plans only that begin with $9/month with 250 short links.
6. Short.io
Short.io allows users to build up to five free custom domains on the Basic plan. This helps users who manage multiple websites or brands. All websites have individual settings and can be tracked separately. It also offers detailed link statistics, link expirations and location-based redirects.
Features
- Offers detailed link statistics
- Allows users to build UTMs for every link
- Users can also buy domains from Short.io
- Different domains have different trackers.
- Generate QR codes
- UTM builder for marketing campaigns
- Interface needs improvement
Price – Free plan with limited features, Paid plans start at $5/month
7. Rebrandly
Rebrandly allows users to create short URLs and customize them to be in sync with your brand identity. Users can specify rules like device, language and location to redirect traffic. The destination URL can be updated even after the link has been generated. This helps users in cases where a particular web page is removed or deleted, the end links can still be updated.
Features
- Links can be managed using an intuitive dashboard.
- Detailed analysis for click tracking.
- Provides user behavior patterns along with conversion data.
- Short URLs can be customized
- Visitor attributes can be used to redirect traffic
- Destination URLs can be altered.
- Costlier than the rest
Price – Free Plan (10 links/month), Paid plans start at $13/month (250 links)
Which One Did You Choose?
We hope that you have found the URL shorteners mentioned above interesting and useful for your needs. Do write to us in the comments section about which tool you use and why.
Next Reads:
Best Free Image Hosting Websites
How to Remove your Gmail Account from Unwanted Websites?
Leave a Reply