Making money on YouTube isn’t as difficult as it looks. There are a lot of ways to make money on YouTube. A few of them need a popular channel however even a smaller channel may also get you some money if people relish what you do and how you do.
YouTube is a gold mine that enabled many people to live up their dreams. YouTube has also enabled many people to go fulltime instead of a regular 9-5 job. YouTube is the second biggest search engine after Google to do such a massive business. Many people became celebrities by making their way through YouTube. Justin Bieber and Alan Walker are one of them. There are people who recorded an annual income of $15 Million a year just from YouTube.
If you’re a bigtime video content creator, you should learn how to make money on YouTube. Here in this article, we are going to cover how to make money on YouTube, how much do YouTubers make and a step-by-step guide to set up a YouTube business. Let’s figure out different ways through which you can earn from your YouTube channel.
Step-by-Step Guide to set up a YouTube Business
Setting Up a YouTube Channel
- Today, every computer user has got a Google account (Gmail). You can start with the same Google account or create a new one with a specific name as per the nature of the business.
- Open YouTube and sign in using your Google account.
- Give a name to your channel. Set a suitable title for your channel.
- Verify your channel using your phone number.
- Your YouTube Channel is all set to upload videos.
- At the top right-hand side of the screen, click on the button which says, ‘Creators Studio’.
- Now browse through the page, configure settings and enable monetization.
Create And Upload Video
Now that you’ve setup a YouTube channel and configured the right settings, you can create quality content and share it on your YouTube Channel to earn money from YouTube.
Types of Videos
There can be various types of videos on YouTube. You may categorize them in the following buckets.
- Tips
- Tricks
- Reviews
- Tutorials
- Reactions
- Technology
- Gaming videos
- Music videos
- Funny videos
- Animations
- Short films
- Vlogs
Monetize Your Video
While uploading a video or using a video manager, you may configure your account to monetize your videos. Configure settings to let Google display advertisements on your video. Google’s AdSense feature promotes people or brands on your videos or websites, and they pay you as per views.
How Much Does YouTube Pay?
Various factors and conditions determine how much does YouTube pays. The count of views on your video is the biggest factor to earn money from YouTube. YouTubers normally earn about $1 to $4 per 1000 views from Google AdSense. YouTube pays based on the advertiser’s chosen ad type which can be either on a Cost Per Click (CPC) or Cost Per View (CPV) type.
Every view should meet the minimum engagement of over 30 seconds. YouTube AdSense also shared your revenue which is nearly 45% of your ad revenue. Which means for every earned Dollar, you’ll need to share 45 Cents to YouTube and the rest of the 55 Cents will be credited to your account. Monthly payout gets credited between 21st to 26th of every month. How much does YouTube pays depends on how much you consistently work on YouTube.
How Google AdSense Will Pay You?
Payments get transferred through any of these selected payment modes.
- Electronic Funds Transfer (EFT)
- Cheque Payments
- Wire Transfer
- Western Union Quick Cash
Monetization Methods on YouTube
1. Google AdSense
AdSense is the most primary monetizing method on YouTube. AdSense is an advertising service by Google which allows you to put Ads on your YouTube channel. You get paid on YouTube by Google when someone clicks on your Ads. Payment process works in Cost Per Click (CPC) system. The income also depends on the viewer’s location from which he/she is clicking and watching your Ads.
Before you get eligible for a Google AdSense account, you’ll need to join the YouTube Partner Program and meet their few basic requirements.
- Stick to the YouTube Partner Program Policies
- Have a linked Google AdSense account (Sign up Free)
- Live in a country where the partner program is available (Check out the list)
- Have more than 4,000 public watch hours in the last five months
- Have more than 1,000 subscribers to your channel
Even if ‘public watch hours’ and ‘subscribers’ criteria are not met, you can sign up and enable Monetization on your account. Just follow these simple steps.
How to link your YouTube channel to Google AdSense?
- Sign in to your YouTube account.
- Go to your ‘Creator Studio’ and click on ‘Channel’ option in the left-hand side menu.
- Enable the Monetization option under ‘Status and features’ in the new window.
- Submit your details and start monetizing from your channel.
Once you have enabled monetization and lined your YouTube channel to Google AdSense, you can enable monetization on your YouTube videos. Once you are done with this setup, you can produce engaging and interesting videos and post them on your YouTube channel to make money on YouTube channel.
2. Affiliate Marketing
The process of earning a commission by promoting other company’s products is called Affiliate marketing. You like a product, you promote the product related to your video in the description and tell people to go and buy it immediately. If someone follows the link and makes a purchase, you can easily make money on YouTube as a commission for that sale.
This is one of the best ways of how to make money on YouTube.
There are many more affiliate programs available on the internet to earn high commissions. Shareasale, Bluehost, Clickbank, Famebit, Peerfly, GrapevineLogic, RevenueWire, ChamBoost are few of the most famous affiliate programs to get you a good amount of money.
3. Sponsorships
If you are thinking that who will sponsor you at such an early stage, you need to stay positive as you need to start from one to reach millions. Once you reach a good number of subscribers on your channel, companies will automatically contact you to promote and publish their products on your page. Companies will engage your channel to publish their products and you get paid for the shoutout. You can make money on YouTube by collecting modest fees from different companies.
Always remember not to promote any wrong products on your channel to make easy money on YouTube. This will build a distrust within your viewers. Be honest to go a long way!
There are various ways you can promote someone’s product on your page. General practices are:
- Review their product in a video and publish it on your channel.
- Advertise the product in the thumbnails you make for videos.
- Introduce the product at the beginning or the ending of the video.
4. Sell Your Own Products
When you can promote others, why can’t you make your own brand? If people can buy other’s products, they can buy yours too. If people in your network trust you, they will surely buy your products.
Regardless of what you are selling, your own educational tutorial, merchandise or a service, you can simply create a website, list out your product out there and share the link in your videos or posts. An E-commerce website is required to let people follow your link, buy and checkout from the website itself.
5. Create an Engaging Episode Series on Your YouTube Channel
Creating an engaging episode series on your YouTube Channel can boost up your income swiftly. When people will get curious about ‘What Next’ they will keep on coming to your YouTube channel and this traffic will surely fetch you a good amount of business and revenue.
All you need to do is create and publish videos on the same topic in different parts. You just need to be regular and come up with genuine topics to succeed with this practice. You will need to develop a sense of humor, inspiration, curiosity, and motivation in your viewers to make it a big hit.
A collaboration with other YouTuber’s can also help you start and gradually drive their audience towards your channel. Ultimately this will make you famous and gradually will lead to double your income once you get your videos viral.
6. Start Teaching Series
Teaching, showing How-to’s, delivering lectures and tutorials are one of the most popular themes of YouTube channels. With such videos and Ads running on your video, it’s easy to earn six-figure money. Many YouTubers have done that in the past and are doing the same and you can also join them.
If you are gifted with a very explicit skill, command over language, drawing, dancing, demonstrate ‘How To Tricks’, or anything that can be taught through videos, you can make good use of that skill and earn money from YouTube. There’s no limit to what topics you can teach.
7. Offer Services and Consulting
If you get success with the teaching route, you can start offering your professional services. Let’s say, you’ve been uploading tutorials on MS Excel and you’ve got a massive response, you can start promoting local workshops, one-on-one tutorials, or offer consulting services to other businesses.
Till the time you are offering something which makes sense, and the services you’re advertising on your YouTube video is related to your video content, then things are going to turn in your favor.
8. Promote Your Blog / Website on YouTube
Regardless you run a small online store, a blog, or maintain an informative website, your YouTube videos can route traffic from YouTube to your website which will boost up conversion rates significantly. The viral nature of videos on YouTube makes YouTube a great hosting platform for your business. The only thing you need to take care of is the products on your website and the video should be in sync and you need to keep your viewers in mind while promoting any service or product.
Many YouTubers balance their product promotion with testimonials, video recipes, and product reviews.
9. Start Vlogging
This is one of the perfect ways to make money on YouTube for bloggers who are trying to step into the YouTube money-making market. Vlogging is a combination of video creation and blogging that means promoting your blog through YouTube videos. Your blog goes hand in hand with your video posts (vlogs).
10. Fan-Funding Your Channel
If your YouTube channel is so interesting and addictive that your audience can’t set eyes off, but Google AdSense is not paying you enough to continue posting new stuff, you can set-up your account with YouTube’s fan-funding feature. Your fans can easily pay you tips for every moment they enjoyed, and you can earn enough funds to continue the channel.
AdSense Alternatives
There are many other advertisement networks available other than Google AdSense. Just like Google Adsense, you can configure your account and apply settings on other third-party Advertisement networks to display Ads on videos of your YouTube channels.
Generally, people prefer Google AdSense however if they do not get approval on AdSense, they join other Ad-networks and monetize their YouTube channel.
Some of the best AdSense alternatives are:
- Adrev
- Freedom!
- Maker Studios
- Fullscreen
YouTube Play Buttons
Do you know that YouTube is changing shades of their play buttons? YouTube gives you gifts when you exceed a certain number of Subscriber count.
There are 3 types of Play Buttons which you may earn once you cross the subscriber limit.
- Silver Play Button: For 1,00,000 subscribers
- Golden Play Button: For 1 Million Subscribers
- Diamond Play Button: For 10 Million Subscribers
You can also get a reward on 100 Million Subscribers which should be your long-term goal.
How Much Do YouTubers Make?
How much do YouTubers make, varies on multiple aspects. It depends on the channel, subscribers, view count, add view count, skip rate and multiple other permutations and combinations. We can point out an estimate of how much an average YouTuber can make.
Google pays out around 68% of its AdSense revenue, that means from every $100 an advertiser pays, Google pays $68 to the publisher.
The actual rates an advertiser pays varies, typically between $0.10 to $0.30 per view, but averages out at $0.18 per view.
On average, the YouTube channel can receive $18 per 1,000 ad views. This equates to $3 – $5 per 1000 video views. (Note: These are estimated figures of how much do YouTubers make, for accurate number, check YouTube payment policies.)
Wrapping Up
We hope that you have learned enough about how to make money on YouTube and how much do YouTubers make, now you can kickstart your YouTube channel and earn some good amount of money. If this article turned out to be helpful to you, please like and share this with your colleagues. For more such tips, tricks and tech-related updates visit Tweak Library and if you are more into tech-related videos do watch and subscribe to our YouTube channel. You can also reach us on Facebook and Pinterest.
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